| Vehicles and bus stops are the calling cards of local transit systems and their operators. Attractive and passenger-friendly design increases customer acceptance.
Product aesthetics and corporate identity reflect a company's public image. Appealing vehicle design, little or no exterior advertising and a characteristic, recognisable colour scheme enhance a public transportation system's image and attractiveness. |
The vehicle's interior as well as its exterior should reflect a high-quality ambience that invites passengers to "come aboard". Numerous individual design options with respect to colour, material and seat arrangement are already available today. Luxury equipment, such as air conditioning, tinted windows and information systems are additional options that can be selected without constraints.
In addition, design, engineering and material selection options can significantly enhance the attractiveness of bus stops and routes. |
| Last, but not least, an important factor that contributes to a transportation system's success is the accomplished design and interplay of all of a transportation system's components, starting with the vehicles, to bus stops and routes and information systems. |
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